Speaking on the association, Siddharth Pahwa, CEO, Meru Cabs said, “MindShift Interactive is a team of energetic and creative minds. We are sure, the quality of creatives, content and various social media activities carried out by MindShift will add a lot of value to Meru’s social media presence. We look forward for a long and healthy association with MindShift.”
MindShift Interactive will work towards reinforcing Meru’s positioning as a pioneer in the industry through building stronger relationships with existing and new consumer sets. The varied services offered by Meru shall be highlighted through engaging content and campaigns.
Commenting on the win, Zafar Rais, CEO, MindShift Interactive, said, “We are happy to deliver services to a leader such as Meru Cabs and be part of the growing radio taxi space. Carpool by Meru, an initiative to reach out to more consumer needs, is how our journey with Meru began and we’re busy creating a shift in the way the brand is looked at.”
