Speaking about the appointment, Charulata Ravi Kumar CEO Razorfish said, “Sundeep brings with him the curiosity to search the new, and find a creative and innovative solution to problems. A perfect fit for the philosophy and culture we nurture at Razorfish.”
With Sundeep’s appointment, Razorfish has further strengthened its core capabilities in Digital Media and Marketing, Technology and Creative.
Commenting on Keramlu’s appointment, Gaurav Pathak COO Razorfish said, “No, we were not looking for copywriters, Sundeep is a contemporary storyteller and is able to translate problems into transformational ideas that can keep one engrossed in the tale much after it’s over. He believes in the big ideas with a strong narrative. In his 8+ years of professional writing, he has gathered a diverse portfolio across several genres in Digital, Print, TV, Radio, and Non-fiction.”
Keramalu holds 8 years of industry experience. Prior to Razorfish, he was associated with prominent names like Times Group & U-Advantage and has crafted impactful stories around brands such as Airtel, Nokia OVI, SureWaves, and Faasos amongst others.
“What I like about Razorfish is the blockbuster energy that everyone carries in their womb, especially the top management. It brings me great honour to be part of such a high-spirited organisation. What I’d like to do is to enhance the brand philosophies through sensational messaging that’s going to make you think. And with the psyche of Razorfish, I am sure that I’d be able to make you think a lot more,” commented Keramalu.
