Radio teamed up with Yash Raj Films for the Odia version the Shahrukh Khan starrer Fan anthem Jabra.
Rendered by Odia singer Biebhu Kishore
and with Odia lyrics translated by Guru Prasad Satpathy of Radio
Choklate, the song has garnered for itself major fan following. In just a
couple of days, the Odia Fan video has over a lakh views on social
media.
Speaking about the association, Tanaya
Patnaik, Executive Director, Radio Choklate, said “We saw the remake of
the anthem in so many Indian languages and then it struck us that we can
actually pull off the Odia version. We recorded the song and shot the
sequence in just a day and sent it to Yashraj. They liked it a lot and
decided to release it as the official Odia Fan Anthem.”
Prior to this, the Fan anthem Jabra has
been released in multiple regional languages such as Telugu, Bhojpuri,
Punjabi, Bengali, Tamil and Gujrati.
